Mattress accessories are becoming increasingly more popular with consumers. Placed between a mattress and a fitted bedsheet, these extra layers have become a staple on the shelves of many retail stores across North America.
However, like most products, there are multiple options that a customer can choose from when it comes to mattress accessories. One such option is a mattress pad. You’ve probably already heard about mattress protectors, so what exactly is a mattress pad?
Below, we’ll discuss what this product is, how it differs from a mattress topper, and why retailers should be stocking them in their stores.
What Is a Mattress Pad?
A mattress pad is a thin layer of padding that is typically made of cotton, wool, memory foam, or synthetic fibers. This padded layer is then covered in a quilted fabric which provides extra comfort and softness to a customer’s bed. Similar to a mattress protector, these bedding essentials protect against accidental spills, stains, and damage.
Mattress pads offer multiple benefits to consumers, including:
- Adding extra cushioning and support to a mattress
- A lightweight layer that doesn’t feel bulky when lying on it
- Protects a mattress from wear and tear
- Provides additional longevity to a mattress when customers are not in a position to replace it
While there are many types of mattress pads available, cotton mattress pads are by far the most popular among consumers. Like Westex’s Quilted Stain-Resistant Mattress Pad, a cotton mattress pad provides unrivalled plushness, comfort, and durability. Additionally, the cotton material means that it is easily cleaned - most can be safely washed in the washing machine.
Mattress Pad vs Mattress Topper: What Consumers Need to Know
Consumers and retailers alike can often get confused between a mattress pad and a mattress topper. However, these bedding products are not the same. While they both offer a level of protection, mattress toppers tend to be thicker and one of its primary purposes is to provide additional comfort.
For example, if a customer is searching for an item that will make their mattress feel less lumpy, they may find a mattress topper more beneficial than that of a mattress pad. Essentially, mattress toppers act as a ‘mini mattress’. This layer is placed on top of the mattress and offers extra support which is great for those that suffer from back or neck pain.
Mattress pads, on the other hand, offer more protection. They are a great choice for those customers that want to combine mattress protection with the added benefit of comfort, yet without the thickness of a mattress topper.
Partner with a Leading Wholesale Bedding Supplier
Many consumers are aware of the importance of buying products that will keep their mattresses protected. After all, a mattress is one of the most important investments that customers make for their beds. By stocking products such as mattress pads in your store along with other high-quality bedding items such as Down duvets and pillows, consumers can purchase all their bedding items in the same visit.
At Westex, we are proud wholesale bedding suppliers. Based in Toronto, we partner with retail brands across North America and Europe, and help retailers meet consumer home décor and bedding needs. Our collection includes Down duvets and pillows, Down-Alternative bedding, mattress protectors, and more. For more information on how to partner with us, get in touch with our team today.
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